Bitly Profiledat
Profile data reveals 70% of clicks on your email campaign come from iPhones. If your landing page isn’t iOS-optimized, you’re losing conversions.
profiledat includes a bot_flag (boolean). Use it to exclude automated traffic from your conversion metrics.
| Method | How to Access |
|--------|----------------|
| Bitly Dashboard | Click on any short link → “Stats” or “Export” (CSV) |
| Bitly API | GET /v4/bitlinks/bitlink/clicks and /countries, etc. |
| Bulk Export | Enterprise plans offer full account exports via support. |
| Legacy profile.dat | No longer used in modern Bitly; replaced by structured JSON/CSV exports. | bitly profiledat
ProfileData commonly includes (may vary by API version and user privacy settings):
Bitly internally uses shorthand prefixes to categorize data objects. Profiledat stands for Profile Data — a structured metadata set attached to a shortened link or a campaign. This data includes: Profile data reveals 70% of clicks on your
Unlike Bitly’s public “Overview” stats, profiledat is the raw, unaggregated payload designed for programmatic analysis. It powers the “Locations,” “Traffic Sources,” and “Devices” tabs in Bitly’s dashboard.
Bitly is a URL shortening service that also provides click-tracking and analytics. The term “profile data” (sometimes seen as profile.dat in legacy exports) refers to the aggregated dataset of a user’s shortened links and their associated performance metrics. This data is essential for link management, campaign analysis, and audience behavior tracking. Unlike Bitly’s public “Overview” stats
You cannot see profiledat in the free Bitly tier. It becomes visible in: